Next Generation Value Creation
A team of sports, finance, and investment professionals
Our flagship club and the blueprint for achieving success
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A PASSION FOR

Community at the
Heart of Business

Audiences, Stories, Impact

Businesses are built-in communities and serve as a way to improve the people and facilities around them. ALK holds and invests in companies with strong commitments to communities and looks to weave their investments even further into the fabric of the community.

FOUNDED BY

A team of sports,
finance, and investment
professionals

ALK Capital’s team has decades of experience
in maximizing performance operations and investments of multiple Fortune 100 companies. They have a track record of high-profile turnarounds and asset optimization in the sports and media space and other arenas.

ALK Capital proudly became stewards and investors in the historic Burnley Football Club in 2020, when Velocity Sports Partners (VSP) – the sports investment arm of ALK Capital – acquired a majority shareholding in the club.

Celebrating a return to the Premier League in 2023, our journey is just beginning.

“THE HISTORY OF BURNLEY. THE CORE VALUES & TRAITS OF THE CLUB & WHAT I STAND FOR ARE VERY SIMILAR...

HARD WORK & HONESTY.”

SCOTT PARKER, BURNLEY FC HEAD COACH

Find out more about us

Press Release...

Velocity Sports Partners invest in VR developer Rezzil

Sports arm of ALK Capital invest in technology
firm specializing in extended reality
and immersive fan experiences

Press Release...

Strategic Relationship With Dundee FC

Cultivating and promoting player development
between Burnley Football Club and Dundee FC.