Football Club Valuations: Factors, Trends, and Global Perspectives
Valuing a football club is far more than crunching numbers – it’s a blend of financial analysis, brand power, fan loyalty, and the unique culture of the sport. Over the last decade, top clubs have seen their values more than double, driven by global investment, broadcast deals, and the enduring passion of supporters worldwide.
Our latest report explores the key factors behind club valuations, including league strength, revenue models, brand impact, infrastructure, and investor trends – with insights from landmark deals like Chelsea, AC Milan, and Manchester United.
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About Velocity Sports Partners (VSP)
Velocity Sports Partners (VSP) is a group of investors revolutionizing the way sports clubs are owned and operated. The sports investment arm of ALK Capital are made up of an experienced firm of sports, finance, and investment professionals.
The company acquired a majority shareholding in the historic Burnley Football Club in 2020. Their first and flagship football club, Burnley FC is not only the cornerstone of the local community, it is a blueprint for what VSP and ALK Capital aim to achieve in building one of the greatest sports platforms in the world.
About Rezzil
Rezzil is a leading worldwide creator of industry-changing sports games, athletic training simulations, and broadcast technology. The company develops and distributes virtual and augmented reality sports gaming and training experiences, software, and simulations for various gaming and VR hardware platforms. Rezzil’s platform and products are globally used by elite and professional athletes, sports associations, and leading clubs across several sports such football, basketball, American football, Formula 1 and many more.


